01 — Project Overview
Executed a Meta campaign for Lavish Interiors to increase followers, drive showroom traffic, and promote both retail furniture and home staging services. The campaign combined visually driven content with targeted ads to reach nearby homeowners and real estate audiences.
02 — Content Strategy
Developed a dual focused content strategy highlighting both retail products and home staging transformations. Created clean, high-end visuals using real staged homes, wrote engaging captions with strong CTAs, and aligned content with local targeting to drive both inspiration and in-store action.
Copywriting samples - Facebook + Instagram captions
@lavishinteriorsaz: First impressions matter.
Stage your home to stand out.
Lavish Interiors.
@lavishinteriorsaz: Designed to sell the home. Perfect for yours. Love the look? See it in person at Lavish Interiors.
03 — Results
Meta campaign performance increased local visibility and drove measurable in-store action. Over a 6 week period, the campaign consistently reached targeted users while improving engagement and store visit intent.
3.8K
Traffic
+42%
Impressions
+27%
Engagement